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Mailing Service FAQ's

Why shall I use direct mail?

Direct mail is an inexpensive way to put your product's information into your prospects' and clients' mailboxes. An attractive piece delivered by mail can generate more results than a print or broadcast advertisement and can cost much less.

What kind of direct mail is the best value?

Postcards are by fat the least expensive to design, print and mail. Their format and colorful nature make them very attractive for the recipient. They are easy to keep and return to the store as part of a promotion or use them for future reference.

What kind of mailing services are available?

You can use a variety of mailing services, but usually First Class mail is a great service to use, especially if your list of recipients is not that large. It guarantees fast delivery and adds value to your mailing piece if the customer knows that the correspondence was delivered by a first class service.

What kind of mailing list shall I provide?

No matter what program you use to keep track of your clients and prospects, chances are  that you can export the list in a .txt or .csv format that mist mailing houses accept.

What are the design requirements for a mailing piece?

The USPS has specific requirements for designing a postcard to qualify for automated processing when it comes to applying postage, adding the address and mailing it.

USPS required that on the back side of the postcard there is a sufficient space for the bar code and the indicia on the top right hand side.

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